And try to make it even with the help of remote communication, without leaving the place. The results will, I promise – there’s a good experience of similar work. Third, place the product and information about the under-thought-out plan you. Leave a doubt, and do, try, experiment. Not got one option, work on next, then on the third and fourth.
Work up until you see the real impact of the change in the calculations. That’s the support you dry figures: Accommodation details (of a good impulse demand) – massagers, creams, gloves, silicone products for the foot print products, etc. Cash in the zone or adjacent to increase total sales by 2-3% Placement of certain goods in the area of customer attention (at eye level and breast) increases sales volume represented by this read articles by 15-20% Placing of goods in a zone of increased attention to the opportunity to touch the product reduces the time purchases of 10-15% and increases the sales volume of products placed on 5% (in addition to the previous item) Create a block computations in a single product line increases the interest in it about a third (not counting the fact that the vertical block layout allows to regulate the many behavioral customers, including selection of specific products and “cleptomaniacal” impulses – the desire to steal the goods located in the hall) is useful to remember: All the positive rules require one-time costs of merchandising – thoughts, time consultation with experts, etc. Then these rules work independently, without wasting resources, without waste of time, without training, and training salespeople, without having to raise wages, etc. Introduced in practice the principles of merchandising as well as possible reflect the dream of any retailer sale without excessive costs. Selling almost without the participation of the seller. For sale by itself. Selling without excessive effort.
And another thing: Merchandising can help break down some stereotypes that exist, the buyer of medical products. The words “medical” or, even more so, “orthopedic” in the name of salon or shop can repel visitors, resulting in him in horror … But the right balance of product can significantly reduce the consequences of such representations and attract more buyers to your trade area. Are you ready for this? Then it’s time to start designing YOUR principles calculations of the goods and presentation of products in your territory. By the way! Increased sales of the faithful application of the rules of merchandising is noticeable after one and a half to two weeks. The performance of individual rules Your stats and sellers can identify just two or three days of use. Thus, the usefulness of the method can be done almost instantly, and operating principles are manifested very quickly. Due to this, there is always to rapidly change the computation and achieve greater success. In general, the merchandise – good and I assure you, very useful thing for the retail outlet at every level, from simple shelves in the pharmacy and to specialized stores for the sale of orthopedic products and medical devices.